Our Mission
At Care Squad, we are passionate about delivering innovative solutions that promote holistic well-being. Our unique approach seamlessly blends technology and AI with personalized services, equipping our clients with the tools they need to enhance member satisfaction, reduce healthcare costs, and boost productivity.
Passion, Purpose, and Experience
We are more than just a women-owned business—we are a team driven by a deep passion for well-being and a commitment to making a meaningful impact.
Since the 1980s, our team members have been at the forefront of the Work-Life and Employee Assistance Program (EAP) industries, pioneering solutions that support individuals, families, and organizations.
With over 100 years of combined experience, we have gained invaluable insight into the challenges organizations and businesses face in meeting the diverse needs of their people.
Our work is not just a profession—it’s a calling.
We take pride in creating resources, tools, and solutions that empower individuals to lead healthier, more balanced lives.
OurJourney
We recognized the need for credible online resources in parenting, caregiving, and adult aging. This led to the creation of our platform designed to support individuals and employees' work-life balance. Today, we continue to evolve, providing individuals and groups with easy access to the resources and tools they need to navigate their life journeys effectively.
2025 Today
We are excited to share a significant milestone in our journey as a company, marked by the reintroduction of our updated well-being platform. This enhanced platform now features integrated AI support, empowering members to quickly access vital information and resources. Our site is a treasure trove of self-serve resources, expanded content, and tools that address the eight dimensions of well-being: emotional, physical, environmental, social, and more. We believe that everyone deserves support, which is why we offer visitors the opportunity to explore a diverse array of content, activities, and CBT exercises for instant self-help—no account needed. As we continue to evolve, we are proud to expand our focus on mental health and well-being with the launch of Therabot-Pro. This innovative tool serves as a time-saving partner in mental health care, allowing therapists to say goodbye to endless research and hello to instant access to accurate, tailored information on mental health disorders. With a user-friendly interface, Therabot-Pro enables therapists to effortlessly document session notes and streamline treatment plans, ultimately saving valuable time. Our commitment to enhancing internal programs with specialized work-life services reflects our dedication to providing expert guidance and tailored solutions for organizations. Together, we are on a mission to foster a healthier, more supportive environment for all, and we look forward to continuing this journey with you.
2017 & 2018 Expanding our App and API
In 2017, we unlocked a new chapter in our story with the launch of our Resources API, opening up a world of
possibilities for our external clients. We also expanded our horizons to cover topics like health & wellness and everday living, laying the groundwork for our future projects. As we mapped out our vision for an enhanced member portal and app, we also broadened our nationwide self-serve locators and enriched our content offerings.
In 2018, we took a giant step forward by revamping and relaunching our free and co-branded website as a
Progressive Web App (PWA) and native app, making it available in the app stores. We didn’t stop there — our
self-serve locators for our API got a major upgrade, and we broadened our services to include work-life
consultations and application development.
2017 Launching our Resource API
In 2017, we unlocked a new chapter in our story with the launch of our Resources API, opening up a world of possibilities for our external clients. We also expanded our horizons to cover topics like health & wellness and everday living, laying the groundwork for our future projects. As we mapped out our vision for an enhanced member portal and app, we also broadened our nationwide self-serve locators and enriched our content offerings. Visit Archive
2013 New Features and Expanded Focus
In 2013, Care Squad underwent a transformation and we unveiled an array of exciting new features and expanded our focus to include comprehensive childcare and education resources. Our community enjoyed live chat support, engaging monthly webinars, personalized medical profile pages, and a convenient self-scheduling with our work-life specialists. Through CareSquad.com, we continued to uphold our mission of supporting the caregiving community and enhancing the well-being of families everywhere. Visit Archive
2005 Care Squad, LLC was Born
In 2005, we launched Care Squad as a separate company, with a vision to provide a direct-to-public resource that empowers individuals and families in their caregiving journeys. This innovative website was designed to offer comprehensive support for elder care and later expanded to include child care. It included a wealth of resources such as webinars, expert advice, and an extensive database of care providers. Since its creation, Care Squad has grown significantly, now boasting a database of over 1.5 million providers. Our focus has always been on assisting employees and the general public in navigating their caregiving responsibilities. We are committed to providing accessible, reliable, and valuable resources to help individuals find the right care solutions for their loved ones. Visit Archive
2002 The Creation of 'BR Tools'
In 2002, Jon and Rachel Booth joined BrownRichards & Associates, bringing innovative ideas. They spearheaded the development of an internal case management system, which revolutionized our operations. This system streamlined our referral process, making it easier to manage client files and access a comprehensive database of over 500,000 child and elder care providers across the nation. This system has been a cornerstone of operations for BrownRichards & Associates and several other Employee Assistance Programs (EAPs) for over 20 years.
1977 The Journey Begins
Our journey began in 1977, when Mary Brown and Betsy Richards founded Corporate Child Care Consultants, LLC, with a vision to develop on-site corporate child care programs. After successfully launching several centers in Atlanta, they expanded their services to include work-life consultations, needs assessments, feasibility studies, and resource and referral services.As the years progressed, Mary and Betsy recognized the evolving needs of businesses and their employees. They expanded their offerings beyond child care to include work-life referrals through Employee Assistance Programs (EAPs). In the 1990s, reflecting their broadened focus, the company rebranded as BrownRichards & Associates. They became pioneers in the industry by being among the first to offer elder care services alongside a comprehensive range of programs. Visit Archive